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Sherpani

I spearheaded the visual identity for Sherpani, particularly for direct-to-consumer advertising and sales. I've worked on countless projects with them, both digitally and for print. Among those projects, I revamped their brand book, executed 6+ lifestyle photoshoots, and created designs for their website, online advertisements, and outreach projects. Additionally, I photographed and designed custom packaging for their exclusive collaboration with REI. I also assisted the wholesale sales team with redesigning their catalog and creating new hangtags for Sherpani products.

Sherpani

Brand Design + Advertising

Brand Design

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Over multiple seasons, Liz’s design and photography work has been a great asset to our Sales and Marketing teams. She captured Sherpani’s adventurous spirit in all the projects she worked on: lifestyle photoshoots, email graphics, advertising design, our seasonal catalogs, and more. She is timely, creative, and a strong communicator who truly cares about her clients. If you’re looking for someone who will understand your brand and take its look to the next level, Liz is it.

Ed Ruzic

CEO, Sherpani

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